Grillstar is one of the leading barbecue stores in Germany. The company offers a huge selection of barbecue and BBQ equipment with extensive accessories. The Grillstar product portfolio currently consists of around 15,000 items. These are sold via the online store and in the store. Barbecue equipment is displayed in a showroom of over 1,000 square meters. Many products are shipped to all of Europe on a daily basis.
Our in-house PIM consultants advised the customer Grillstar comprehensively and in close exchange on the development of the product data structure in Akeneo. Together they developed and created product families, categories and their attributes. Thanks to our efficient onboarding, the Grillstar team was able to go live with their new PIM after only a short period of time. Furthermore, in the next step we connected Akeneo to Shopware 6 with our OSKAR middleware to create an automated product data exchange. In addition, we realized a Pixi converter and a Pixi exporter for Grillstar in the area of individual development.